First things first, UX = User Experience.
User experience works towards have a deeper understanding of the “user” what they need? what they feel? what they desire? and what limits them. It also takes in account the business objective and goals.
“UX is the intangible design of a strategy that brings us to a solution.”
At the heart of UX is ensuring that user provides value in the product. Peter Morville represents this through his User Experience Honeycomb .